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WHAT IS E-MAIL MARKETING?
- Every email sent to a potential or current customer or to a group of people could be considered email marketing.
- Making a proper email marketing strategy is very vital.
- Email marketing is one of the most effective online marketing tactic.
- An exact return on investment can be tracked and has proven to be high when done properly.
- Email marketing is significantly cheaper and faster than traditional mail, mainly because of the high cost and time required in a traditional mail campaign for producing the artwork, printing, addressing, and mailing.
WHAT IS MOBILE MARKETING?
- Mobile marketing is multi-channel online marketing technique focused at reaching a specific audience on their smart phone, tablets, or any other related devices through websites, E mail, SMS and MMS, social media or mobile applications.
- Mobile Marketing is any marketing activity conducted through a ubiquitous network to which consumers are constantly connected using a personal mobile device".
- Preparing clear mobile marketing strategy is very essential.