What is SEO?


Search Engine Optimization ( SEO)

  • Search Engine Optimization ( SEO)is a technique that increases the visibility of the website, It makes the website easily accessible for the users by the search engine bots.
  • It generates traffic to the website from organic or free search results on Search Engine Result Page (SERP) (e.g. search engines like Google, Yahoo, Bing).

Who can join?

Anybody who is passionate can take up the Search Engine Optimization course. A student, an entrepreneur or a working professional can learn the SEO basics as well as the entire SEO package.


52% of traffic still comes from organic search as per 2017 report. 75% of users never scroll past the first page of search results. All these data points come from the fact that SEO is the most significant technique and continues to grow its importance as it evolves.

How SEO works

The world of SEO has different search engines. For Google and other major search engine, the most important positive ranking factors are –

  • Fresh &Quality Content.
  • Domain Authority
  • Good Back links  and many more…
  • Learn SEO with NIDM and give your website the best visibility in SERP

Students will be trained on

  • Basics of SEO
  • What is Search Engine
  • History of Search Engine
  • How Search Engine Works
  • Site Analysis
  • Content Internal & External Links
  • Keyword Research
  • Image Optimization
  • Creating Site Maps
  • Creating Robots files
  • Search Engine Submision
  • blog Creation
  • Link Building
  • Image Sharing
  • Press Release
  • Question & Answers
  • SEO Tools
  • Latest Technologies
  • Local SEO
Duration and Fees
Course Duration: 25 Days
Course Fee: 15,000/- INR
Class Duration: Monday – Friday (Regular – 2 Hours)
Institute Timings: 10:00 AM – 6:00 PM
Weekdays & Weekend Batches Available.