WHAT IS E-COMMERCE MARKETING?

Ecommerce marketing is the process of driving sales by raising awareness about an online store's brand and product offerings.

Ecommerce Marketing plays a vital role in driving website traffic and optimizing the user experience for conversion. For instance, e-commerce business was not in big picture before 4 years, but now the state is vice-versa.

NIDM_Koramangla_Ecommerce
NIDM_Koramangla_Ecommerce

E-COMMERCE MARKETING CHANNELS:

  • PPC
  • SEM
  • SEO
  • Display marketing
  • Affiliate marketing
  • Email marketing

Students will be trained on

  • E-commerce marketing strategy
  • E-commerce marketing ideas
  • Reputation management
  • Role of reviews in e-commerce marketing
  • To increase e-commerce sales